6 Quality Sources for Royalty-Free Music Online

As a video producer, finding free, legal music for your videos can be a challenge. For good quality videos, you want the perfect tracks for your videos, while keeping in mind that you don’t break any copyright laws. Fortunately, you can get royalty-free music from various online websites. Here are 6 of them:

Where can I get royalty-free music online?

1. BENSOUND

You can use the tracks on Bensound licensed under the Creative Commons License in your multimedia projects (online videos, websites, animations, etc.) as long as you credit them with a link to the website. For more details, you can refer to the licensing page here.

royalty-free music from bensound

2. AUDIOBLOCKS

Audioblocks from Storyblocks is a wonderful source of royalty-free music tracks. You can look for tracks based on mood, genre, tempo, duration and instruments.

I personally love their UI because you can hover over the tracks and preview them.

royalty-free music from audioblocks

3. HOOKSOUNDS

Hooksounds houses highly curated collection of exclusive royalty free music, produced by their hand-picked team and contributors. Music here is released free of copyrights under Creative Commons, you may download and use it in a wide variety of uses.

royalty-free music from hooksounds

4. FREE SOUNDTRACK MUSIC

FreeSoundtrackMusic delivers exactly what it advertises – royalty-free tracks for use in films, videos, games or other multimedia productions. Some of the music on the site does cost money. However, a lot of it is labeled as free, and can be easily downloaded.

royalty-free music from freesoundtrackmusic

5. BEATPICK

Beatpick offers a great selection of licensed music and if you are using it in a non-commercial or non-profit production, it’s free. Once you’ve chosen a song that you want to use, click on “License Song” and choose “Non Commercial projects.”

royalty-free music from beatpick

6. PURPLEPLANET

You can purchase licences to use the tracks listed on PurplePlanet. They have different licences for different uses, so make sure you read their Licence Purchase Page!

royalty-free music from purpleplanet


BONUS READ

Since music plays a crucial role in your videos, here are few tips on how to select the perfect track!


How do I Add Background Music to my Videos?

Background Music, as you know, plays an important role in your videos. If used right, it can boost your video engagement scores on your social media pages.

Here is how you can add background music to your videos:

STEP 1: Login to Rocketium

If you haven’t done it already, head over to Rocketium and create an account.

create an account with rocketium

You can signup using your Google account, Twitter account, Facebook account or your email id.

social media login in rocketium

STEP 2: Go to the Rocketium Editor

After your account has been created and you’re logged in, head over to the Editor by clicking on “Create Video”. Here you are introduced to a blank canvas.

STEP 3: Add the content for your video

Upload your images/video clips or browse the built-in collection of over 1M royalty free media from Storyblocks, Videoblocks, Pixabay, Pexels, and Flickr.

how to add images in video
Adding images to your video

Protip: Select multiple media to automatically add them to multiple scenes

Here, you can add text and voiceover for each scene as well. You have some text styling options like highlight and italicise. You can either upload a voiceover, or use your device’s mic to record your own.

how to add voiceover to video
Adding a voiceover to your video

STEP 4: Click ‘Continue’

Once you have finalised the video script, and have added all the media files and text, click Continue. This will take you to the Preview & Customize screen where you can preview your video, and get customize options.

how to click continue

STEP 5: Go to ‘Music’ to select background music

In the Preview & Customise screen, you will find a lot of styling options in the left tab. Click on ‘Music’ to get a list of the music tracks available for selection.

how to select background music for your video
Clicking Music lets you select a background music track

STEP 6: Select a music genre

The list of available genres is: Acoustic, Calm, Cheerful, Classic, Comical, Country, Bright, Dramatic, Electronic, Fast, Inspirational, Rock, Serious, Urban and Vocal.

If you need help selecting a genre, read ‘Tips to select the perfect music track for my video’

how to select music genre

If you want to customise the volume level of your background music, click on Scene > Volume and use the slider there to adjust the volume.

STEP 7: Click ‘Finish’

After you have finalised the video and its orientation, click on Finish to publish your video.

how to publish a video
Adjusting volume of background music and clicking Finish

STEP 8: Share to social media or download video

You can either share your video to Facebook (personal profile, pages you admin, Ad Library), Twitter, YouTube, Dropbox and Brightcove directly.

how to share your video to social media
Sharing your video to social media directly

You can also download the video file from the Dashboard.

download video file
Download your video file from the Dashboard

Tips to Choose the Perfect Background Music for Video

In my previous article, I established that music in video is NOT a dying trend. As a video maker, you’re already aware of the need to have the perfect background music for video. Here are few tips you can keep in mind while selecting the apt background music for video:

TIP 1: KNOW YOUR MESSAGE

You make marketing videos for a purpose, maybe to engage your viewer or an ad to drive traffic to your site. Start your background music search by understanding what kind of video you are making. Do you want it to be entertaining or informative? Are you advertising a specific product or (subtly) promoting your brand?

[Tweet “Knowing your video goal will help you understand how the background music for video can support your message.”]

TIP 2: CONSIDER THE ROLE OF BACKGROUND MUSIC FOR VIDEO

Ask yourself what role music will play in your video. Should the music track support or drive the messaging?

If you want to convey detailed information, you should choose a supportive track that doesn’t pull the attention of the viewer. If you’re trying to convey broad concepts, then look for a track that evokes more emotion.

The background music for video ads should complement the ad. The track you choose should match the tempo of the music with the pace of the video.


How to select a complementing background music track:

  • Make sure the music does not draw attention away from the video.
  • If your video has narration, avoid vocal tracks.
  • Pick music with steady pace and no sudden spikes in mood or instrumentation.

TIP 3: DEFINE THE MOOD

Once you have determined the message you want to convey and the role your music track plays, define the mood.

Do you want the video to be perceived as positive, aggressive, or thought-provoking? Do you want your viewers to feel happy, relaxed, pumped, uplifting, or sad? Pick the music genre with appropriate mood.

TIP 4: SELECT THE GENRE

Narrowing down on a specific genre will help you pick multiple tracks which are appropriate for your video.

background music for video

These are few genres that are included in the Rocketium Editor for you to browse from.

TIP 5: SELECT THE MUSIC TRACK THAT SPEAKS TO YOUR AUDIENCE

The background music for video also depends a lot on the target audience of the video. For example, if you’re making toys, you can use children-suitable music in your videos.

You need to consider demographics too when choosing music for your video. Does your audience listen to music based on a cultural tribe they’re a part of (ex: Hiphop, Indie Rock, or EDM)? Will the choice of a certain genre speak straight to the heart of your target audience?

TIP 6: DON’T STEAL MUSIC

Music composers and artists work hard. Avoid plagiarising someone else’s work. If you like a track and want to use it as the background music for video, get permission or the license to do so. Apart from being morally wrong, your video can face some harsh consequences varying from your video taken down by the video host to legal action from the copyright owner.

Look for royalty-free music for your videos. A good library houses a wide, variety of musical genres from heavy metal to country to classical.

Here are some royalty free music deals which you can benefit from!

Background Music For Videos – A Dying Trend?

[Tweet “Music is becoming a key battleground for social media platforms, particularly Facebook and Snapchat.”]

Did you know that 85% of Facebook videos are played without sound? But Facebook is working on constant updates that empowers users to enable music for videos.

music autoplay on facebook mobile app

On the other hand, Snapchat has said that more than two-thirds of video ads play with sound on. Unsurprisingly, YouTube claims 96% sound-on rates. Instagram latest update autoplays video sound once turned on until you close the app.

On Twitter, you need to tap the video to turn on the sound. If you turn the video to landscape mode, the sound will automatically turn on and the video will expand to fill the screen.

As a video ad maker and a video publisher, you will find yourself constantly asking if the used music for videos actually plays an important role in your videos. The answer is yes, yes and YES!

MUSIC AND MOOD PSYCHOLOGY

Music and mood are inherently linked. Studies have proven that the music we listen to engages a wide range of neurobiological systems that affect our psychology. You can dial up a mood, mindset or perception on demand by choosing a sound track that elicits a specific emotional response.

For a video maker, choosing the right music for videos can be the ultimate key to convey the intended message of the video to their viewers. You can use different music genres to induce different emotions in your viewers.

different music genres

CHEERFUL

Cheerful music for videos is recommended when you want to make the viewer feel cheerful and happy. Travel videos, food videos, videos with uplifting news and announcements are some types of videos where you can use this genre. Here is an example:

Here is a news video:

INSPIRATIONAL

You can use inspiration background music for videos that are aimed to raise awareness about an ongoing issue.

Watching this video must have made you appreciate the work done by the featured non-profit. The sound track used here compliments the message rather than dominating it.

If I would have used a cheerful track for this video, the essence of the message would’ve been lost since the viewers would easily get distracted by the music.

FAST

You can choose fast music for videos that contain quotes or listicles. You can also use these tracks for DIY videos, how-to tutorials, etc

COMICAL

Comical music for videos works best for meme videos. Here is an example:

To summarise, the genre you select can make or break the mood of your video. However, if your viewer prefers to watch videos without sound, which is something you have no control over, your choice of the music track has no effect on him.

IMPORTANCE OF MUSIC IN VIDEOS

music for videos is important

Videos with text and images that are supported with a sound track are shown to be 50% more effective.

A 1989 study by Musical Quarterly revealed that approximately three-quarters of ads include sound in some way, a ratio that appears relatively stable over the years.

Have you heard of The Dual Channel Hypothesis? The idea is that humans have a limited capacity for comprehending inputs (in this case sound and sight). Instead of overwhelming your viewers with text alone, the combination of images and sound mean that people have a greater chance of absorbing your message in a short period of time.

Whether you make TV ads, video ads for social media, videos for social media engagement, or videos for your blogs, the used music for videos takes the viewers to another place that silence fails to do. Sound contains the dynamic to help build and sustain relationships between your brand and your viewers.

Here are some tips on how to select the perfect music for videos!

The opinion on sound in videos will differ and keep changing constantly depending on the social media platform you choose to upload your videos on. The best way around this is to keep using the right music for videos, irrespective of them being played with or without sound.